In a nutshell

As a Digital & CRM Marketing Specialist, you will work closely with the Marketing Manager, country operations team and marketing hub. Your task will be to implement activities based on marketing plan to help achieve business goals and increase awareness of the Creditea brand in the Czech market. You will manage CRM activities, create attractive digital marketing campaigns, co-create content for social media and other online channels, and execute digital projects in collaboration with international colleagues and partners.

Your daily tasks:

• Responsible for creating innovative digital marketing campaigns and projects in collaboration with internal team and external agencies.
• Preparation and implementation of CRM campaigns, including proposing measures to increase efficiency and effectiveness.
• Analyzing and evaluating digital marketing and business data for company management.
• Co-creating content for marketing channels in collaboration with an external copywriter.
• Managing lead generation activities and affiliate marketing projects.
• International collaboration with other departments on the development of new projects and products. 

So, what skills, knowledge and experience do you have?

Skills

• Excellent analytical skills and the ability to interpret data, gain insights and make data-driven decisions to optimize the performance.
• Excellent communication skills
• Advanced in Excel
• Strong interpersonal skills
• Excellent communication skills
• Native Czech and fluent in English enabling communication on daily basis

Knowledge

• Knowledge of the principles of digital marketing and online marketing tools
• Orientation in Google Analytics, Google Ads, Sklik, and Meta Business Suite
• Advanced orientation in online marketing
• Knowledge of UX principles and customer journey optimization

Experience

• Experience in online marketing (minimum 5 years)
• Experience with CRM systems and their operation (Salesforce, Monday, HubSpot, etc.)
• Project management experience
• Experience in communication with IT developers
• Experience with email marketing tools, social media content creation, and SEO/SEM
• Experience in managing marketing campaigns

Qualifications

• Secondary/University education preferably in the Marketing field

Other

• Team player
• Pro-customer approach
• Proactive solutions seeker

We offer...

• The opportunity to grow and learn new things.
• You will be part of a friendly and open team, participating in projects with an international scope.
• We offer flexible working hours (37.5 hours/week) and the possibility of working from home 2 days a week so that you can manage your time according to your needs.
• MultiSport Card which allows you to take advantage of sports and wellness clubs across the Czech Republic.
• Additional benefits include 30 days of leave, 2 days of leave per year for voluntary activities,  meal vouchers, etc.
  

You...
will love working at IPF Digital if you enjoy a truly international work environment and being part of an international team. You like to be trusted to take responsibility for your tasks; you value a friendly and open work culture and appreciate good teamwork.

We look after...
We support an active and healthy lifestyle and have fun team events both in the office and after work. Our employees' well-being and happiness are one of our top priorities.

Here’s how our team describes our culture:
The culture at IPFD is driven by our shared values. People are put first, we accept differences and encourage individuality. Due to our flat business structure, we enjoy collaborating together. Although recognition is highly valued, failure is accepted...as long as it’s fast. Enjoying some good times together is also highly encouraged!

Sounds good? We all think so at IPF Digital.